Readymade?

Marcel Duchamp already introduced it in the beginning of the 20th century, Readymade. An art-form where everyday objects are being taken out of context, to then, receive a new meaning. 

 

You could describe us as Dyon Kaleuwee & Ersem Ercil. We met at the Willem de Kooning Academy in Rotterdam and have been working together as A team for four years, including a detour to study film at the School of Visual Arts in New York.

Quite early in our honeymoon stage, we agreed: We don’t really think of ideas, we discover them. Because ideas and connections are already out there, you just have to find the right ones. Enough motivation for us to be as creative resourceful as we can be.

This principle forms a strong foundation for all of our work. We’re constantly trying to re-invent the world around us. And we find it re-invents us in the process too.

 

Counterculture
If we were to name our expertise, it would be our ability to tap into counterculture with a ‘dadaistic’ approach. We live in a well-defined era, where culture is asking all the right questions. we take it up as our responsibility to come up with the right solutions. After all, before anything else, we’re problem solvers.

 

You know a bit more about the team, you know barely anything about us. If you haven’t noticed the first two links, here are two new ones to our individual portfolios: here & here

 

 

Want to reach out or find out what we’re currently up to? Click here.

Marcel Duchamp already introduced it in the beginning of the 20th century, Readymade. An art-form where everyday objects are being taken out of context to then, receive a new meaning. 

 

You could describe us as Dyon Kaleuwee & Ersem Ercil. We met at the Willem de Kooning Academy and have been working together for four years, including a detour to study film at the School of Visual Arts in New York.

Quite early in our honeymoon stage, we agreed: We don’t really think of ideas, we find them. Because ideas and connections are already out there. You just have to find the right ones. Enough motivation for us to be as creative resourceful as we can be.

This principle forms a strong foundation for all of our work. We’re constantly trying to re-invent the world around us, and we find it re-invents us in the process too.

Counterculture
If we were to name our ‘expertise’, it would be our ability to tap into counterculture with a ‘dadaistic’ approach. We live in a well-defined era, where culture is asking all the right questions. we take it up as our responsibility to come up with the right solutions. After all, before anything else, we’re problem solvers.

 

You know a bit more about the team, you know barely anything about us. If you haven’t noticed the first two links, here are two new ones to our individual portfolios: here & here

Want to reach out or find out what we’re currently up to? Click here.